As a public relations professional, it can be easy to feel alone, especially if you are a solopreneur or work online. However, by being social and making a new PR business bestie, you can share your struggles and support one another. Being friends with another PR professional makes it easy to have shared interests and bounce ideas off each other.
So now, how exactly do you find your PR bestie?
Here are 5 tips for making friends in the PR industry.
Attend Conferences
The most traditional way to meet new people in your industry is to attend conferences. Whether you attend an online or in-person conference, there are plenty of people to meet who are also interested in making meaningful connections.
Join Online Groups
There are plenty of online groups for your respective industry where you can find like-minded individuals. For instance, Facebook groups are an excellent way to meet your new PR business bestie since many people in the groups want to make connections. Post an introduction and comment on other posts to meet new people in the PR industry.
Connect on Social Media
It may seem unconventional, but you can also message other public relations professionals on social media. Nowadays, sending a quick message through social media can be all the introduction you need to become work besties. You can usually tell a lot about a person through their social media accounts, so it is a great way to connect with new people.
Networking
Another way to meet people is through networking. As you work on projects and meet new people, they may connect you with other PR professionals. As you collaborate with other public relations professionals, you may find that you work well together and end up becoming close friends.
Join a coworking Space
With many people working from home, coworking spaces like WeWork are becoming increasingly popular. Professionals from all fields now complete their work in coworking spaces where there is free coffee, snacks, and other professionals working nearby. A coworking space is great for finding a PR bestie, as many people want to work in a collaborative environment. Take the time to talk to other people and attend events at the coworking space to meet your new work bestie.
Key Takeaway
Building your own PR agency can feel lonely, but there are plenty of ways to meet people and find your PR bestie. Whether you decide to network the old-fashioned way or slide into someone’s DMs on Instagram, there are plenty of effective ways to make new work friends.
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